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About us

TARA Systems is a technology driven software company providing components and services for embedded systems in the field of consumer electronic, industrial, automotive and mobile devices. We focus on reliable solutions for digital TV reception as well as graphical user interface tools and developments.

More than 30 years of experience in these domains enable us to offer our customers high quality innovative products. These allow them to differentiate from competitors and win the consumers’ attraction.

Embedded Software Solutions

for a Brilliant Screen Experience

TARA Systems was founded in 1990 with the vision of developing innovative concepts, software components, and tools for consumer electronic (CE) devices. We focus on diverging needs – bringing together reliably and efficiently. But most importantly, we truly understand the challenge of changing environments.

From day one, we have been dedicated to forming strong long-term partnerships. We believe in the welfare and integration of team members as a living and innovative ‘learning by doing’ process. At TARA Systems a human touch is essential.

Today, several hundred millions of products rely on solutions developed by TARA Systems. It is our mission to generate efficient software solutions that deliver a solid foundation for complex requirements. We open ways for suppliers to deliver unique user experiences and work towards one ultimate goal: better usability for consumers.

TV Solutions and Services
for Operators

With our Inaris Product Family for TV Operators, we offer sustainable software solutions for operator specific TV apps and set-top box devices. We support media playback of TV & Radio content via OTT or IPTV, reception of DVB content, Teletext and HbbTV for any delivery type, and many further features. With our modular and flexible software architecture, our engineering integration services, our solutions can be fast and optimally integrated into your environment to ensure a great user experience.
Your Point of Contact:

Alexander Wass

Head of TV Solutions

GUI Services
and UX Design

Our GUI development experts are the perfect partner to support customers with a diverse service offering, from individual GUI training, to GUI architecture consulting, and UX design, scalable up to complete implementation of a UI application – to reduce development efforts on the customer’s side and shorten the time-to-market. Our goal: Create GUIs with the most suitable technology available, implement it cost-efficiently, and impress the customer and user with the resulting GUI.
Your Point of Contact:

Rudolf Leberfinger

Head of GUI Services

Embedded Wizard
GUI Development Tool

Embedded Wizard is a business unit of TARA Systems and an award-wining solution for creating graphical user interfaces (GUIs) for embedded systems. It enables users to create platform-independent and high-performance GUIs, even on resource-constrained microcontrollers. The mission of the Embedded Wizard team is to provide developers with the most convenient and efficient tool for programming GUIs for embedded systems.

Your Point of Contact:

Manuel Melic

Product Manager Embedded Wizard

Company Logo

The Story Behind It

TARA Systems selected the peacock butterfly for its logo to establish a relationship to colourful graphical displays and the process of metamorphosis and development, which enhances the butterfly as well as every creative mind. The butterfly in our logo is drawn by hand, an early sketch is shown here.

Following their re-emergence in early spring, the mature peacock butterflies feed on flowering sallows, dandelions, wild marjoram, danewort and clover fields. The butterflies survival can be contributed to its ability to adapt to the deterioration of its food supply, moving to different forms of vegetation as needed. The life span of peacock butterflies is almost a year, beginning with the emergence from the egg in early summer to reproductive maturity proceeded by death in late spring. In mid-summer the butterflies utilise the daytime for flight. During the winter, they hibernate in hollow trees and other hiding places. These butterflies, accustomed to the more temperate regions of Eurasia, primarily inhabit woods, fields and meadows. In the garden and park areas, the peacock butterfly is the most common butterfly found.

The adult members of the species are light brown on the dorsal surface and dark brown on the ventral with purplish-black lines for camouflage. The females are somewhat larger than the males. They both have prominent eyespots which give the species its common name. These eyespots are used to deter predators from the butterfly’s vulnerable body.

TARASystems_Butterfly_ohneSchrift
TARASystems_Butterfly_mitSchrift_neuer Schatten
Logo Download

The following Zip-File contains the full TARA Systems Logo with butterfly, as well as the logo version with characters only, both as JPEG and EPS. Please note, that the logo must not be used in any publication without the permission of TARA Systems.

TARASystems_Logo (ZIP file)

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