Embedded Software Solutions for a Brilliant Screen Experience

We help you create outstanding user experiences across set-top boxes, smart TVs, mobile and embedded devices.

Delivering Seamless Experiences
Across Devices and Platforms

Multi-Platform App Development

Delivering robust applications across devices with a focus on performance, scalability, and seamless user experience.

UI & UX Design and Development

Designing and developing high-performance user interfaces for embedded systems — including the tooling behind them — from concept to implementation.

Media Playback Across Platforms

Reliable, high-performance media playback across Smart TVs, set-top boxes, and embedded platforms across industries.

Applying AI in Products

Exploring and integrating AI-driven capabilities to create forward-thinking solutions beyond traditional industry constraints.

"TARA Systems has been a key partner in Quickline's Android TV set-top box project from the start. Their deep DVB and OTT expertise, strong knowledge of the Broadcom platform, and high software development standards have been invaluable to the success of this complex product. With their strong sense of responsibility, they have proven to be a highly reliable partner throughout the entire project."

Joachim Büchse, Head of Engineering at Quickline

"I am truly pleased to have found such expertise so close to home. TARA Systems possesses profound analytical capabilities that allowed them to fully understand our needs and play a crucial role in structuring the entire project and development process. Their agile UI team did an exceptional job bringing our ideas to life. Our collaboration has been a great experience, and we look forward to continuing this partnership in the future."

Robert Greisberger, Owner of Rail&Sea

“During the A1 Xplore TV STB project, we built a strong partnership with TARA Systems, based on shared commitment and an end-user first mindset. Their engineering-driven passion aligns perfectly with how we work at A1, which is why we highly value them as a partner.”

Marc Federspiel, Business Lead IT Multimedia at A1 Telekom Austria AG

"Our collaboration with TARA Systems has been smooth and efficient. Their comprehensive APIs and clear documentation made Teletext integration easy, enabling us to become the first OTT platform in Germany to offer it. We value the TARA team not only for their technical expertise but also for their constructive, customer-focused way of working."

Michael Geissler, Head of Software Engineering at waipu.tv

Who We Are

What sets TARA Systems apart is not just technology — it’s the people behind it.
Our team brings decades of experience in performance-critical embedded environments, helping clients solve highly complex challenges with reliable, scalable solutions.

Trusted by Industry Leaders

Next-Generation TV Experience

Together with Quickline, we have delivered a next-generation TV experience that combines instant live TV access, high performance, and energy efficiency — built on a long-standing partnership and deep expertise in media playback and system integration.

Reinventing Teletext for Modern TV

For MagentaTV, we developed a high-performance Teletext solution that brings instant access and modern usability to a legacy format — optimized for Android TV and real-time media environments.

Reinventing Teletext for Modern TV

For MagentaTV and many other operators, we developed a high-performance Teletext solution that brings instant access and modern usability to a legacy format — optimized for Android TV and seamless live TV integration.

Scalable OTT Playback Across Markets

For A1 Bulgaria and Slovenia, we enabled a high-performance OTT media player across diverse network environments — ensuring reliable streaming, fast performance, and a consistent user experience at scale.

See all Success Stories

Solutions for Modern TV Platforms

TV App Development

Custom IPTV, OTT, DVB, and HbbTV applications built for demanding production environments.

Product Innovation

Designing and evolving modern TV experiences with future-ready architectures.

Monitoring & Analytics

Gain insights into usage, performance, and system behavior across platforms.

OTT Media Player

DVB Solution

Teletext

Expanding Beyond TV – Industrial App Development

We design and build high-performance software for modern, connected devices – from embedded systems to complex media platforms.

Our embedded software expertise extends to industrial and performance-critical domains and span application development, user interface design, media processing, and AI-driven innovation.

Apps for Industrial Use

Simplify Your GUI Development with Embedded Wizard

TARA Systems is also the company behind Embedded Wizard, an award-winning GUI framework for embedded systems. Embedded Wizard gives developers the tools to create complex, high-performance interfaces, even on resource-constrained hardware — trusted across automotive, medical, industrial, consumer electronics, and home appliance applications worldwide.

EMBEDDED WIZARD WEBSITE

TARA Systems is the company behind Embedded Wizard, an award-winning GUI framework for embedded systems. Embedded Wizard gives developers the tools to create complex, high-performance interfaces, even on resource-constrained hardware — trusted across automotive, medical, industrial, consumer electronics, and home appliance applications worldwide.

EMBEDDED WIZARD WEBSITE

Latest News

GUI Development

Let’s Build Your Next Embedded Project Together.

Whether in TV or other embedded domains – we bring the expertise to make your product perform.

Embedded Software Solutions for a Brilliant Screen Experience

We help you create outstanding user experiences across set-top boxes, smart TVs, mobile and embedded devices.